Seamless 2026: TDRA & PDPL Lead-Capture Compliance Playbook

Seamless 2026: TDRA & PDPL Lead-Capture Compliance Playbook

February 1, 2026

Lead capture kiosks Dubai must navigate two regulatory fronts at Seamless Middle East 2026. We provide a practical playbook so exhibitors and AV partners can avoid TDRA wireless shutdowns and PDPL consent violations while delivering reliable demos to ~25,000 trade visitors at DWTC (12–14 May 2026).

Why Seamless 2026 Raises Unique TDRA + PDPL Risks (Overview) — Lead capture kiosks Dubai

Seamless runs 12–14 May 2026 at the Dubai World Trade Centre (DWTC). Scale matters: ~700–900 exhibitors and roughly 25,000 visitors create high RF density and heavy lead-capture volume. Two concurrent compliance risks dominate:

  • TDRA / DWTC wireless enforcement. DWTC enforces a \"Clean Air\" policy that reserves the 5GHz band for venue-managed services. Any non‑standard wireless equipment must have TDRA type approval or a temporary frequency assignment. Unapproved devices risk being shut down or seized, causing demo downtime and reputational damage.
  • PDPL obligations for lead capture. UAE PDPL requires explicit, auditable consent, purpose-limited collection, secure storage and a clear opt‑out. Poor UX (pre‑ticked boxes, vague purposes) can lead to fines and brand risk.

These intersect: lost connectivity due to TDRA action can force offline lead-handling that must still meet PDPL security/consent standards.

TDRA & DWTC Technical Checklist for Wireless Demos — Lead capture kiosks Dubai

Submission lead times & required documentation

  • TDRA Type Approval: plan on 6–8 weeks minimum for a full Type Approval submission (device testing, paperwork and clearance). Allow extra time for remediation.
  • Temporary frequency assignment: when Type Approval is not possible, request a temporary assignment at least 10–14 working days ahead; treat this as not guaranteed and subject to TDRA scheduling.
  • Documentation checklist: vendor datasheets, EIRP & antenna specifications, FCC/CE test reports (if available), device pictures, intended frequency bands and power, point of use and interference mitigation plan.

DWTC constraints & connectivity recommendations

  • 5GHz reserved: don’t rely on client‑deployed 5GHz Wi‑Fi for mission‑critical demos.
  • Hardline LAN: order a venue hardline drop (typically 10Mbps) — early orders cost approximately USD 500–800. Late orders are subject to availability with potential 20–50% surcharges.
  • Recommended timing: place DWTC hardline orders at least 30 days before move‑in.
  • Rigging & power sequencing: include power sequencing and rack elevations in RAMS/shop drawings; ensure PDUs and UPS if demos require clean shutdowns. Label circuits per DWTC guidelines.

PDPL-Compliant Lead-Capture: UX, Security and Data Flow (Practical Guide) — Lead capture kiosks Dubai

UX checklist (consent & transparency)

  • No pre‑ticked boxes; explicit opt‑in only.
  • Clear, single‑purpose statement: e.g., “I consent to Company X contacting me about product demos and offers.”
  • Visible privacy link/QR on the kiosk and receipt showing the privacy statement.
  • Capture explicit consent metadata: timestamp, device ID, kiosk ID, consent text version and user confirmation method.

Secure sync patterns & data flow

  • Use encrypted local caching (AES‑256) on the kiosk to store captured leads temporarily.
  • Implement scheduled hardline syncs (e.g., every 5–15 minutes) over TLS to your secure endpoint. Avoid wireless fallback in high‑risk demo flows unless TDRA‑approved.
  • On network loss, queue encrypted records and log retries; surface failed transfers to an operator dashboard.

Retention, transfer & vendor contract clauses

  • Recommended retention: keep raw personal leads encrypted and accessible for 30–90 days depending on campaign purpose; anonymise beyond 12 months unless otherwise consented.
  • Contract clauses to request from vendors: data processor obligations, encryption at rest/in transit, breach notification within 72 hours, data residency (UAE if required), sub‑processor disclosure and audit rights.

The Burdak Factory Solution: Pre‑Built, TDRA‑Ready, PDPL‑Safe Kiosks (How It Works)

We combine UAE in‑house fabrication, CNC joinery and 3D mockups with RF bench testing and hardline integration to deliver plug‑and‑play kiosks that mitigate the two‑front risk.

  • Step 1 — Fabrication & enclosure build: in‑house CNC joinery and material selection (fire rated MDF/ply, aluminium chassis, tamper‑resistant fixings).
  • Step 2 — Bench RF & network testing: we verify RF behaviour, antenna placements and ensure all wireless modules are either TDRA‑approved or disabled. We wire hardline LAN into the kiosk and test VLAN/QoS profiles.
  • Step 3 — Full 3D mock‑up & client sign‑off: full‑scale mock‑ups in our factory for ergonomic testing and client acceptance before shipping.
  • Step 4 — Documentation & staging: we produce TDRA‑friendly tech packs, RAMS, labelled crates and ATA Carnet advice, plus onsite install briefs.
  • Step 5 — On‑site plug‑and‑play install: labelled staging, PDU sequencing, final QA and handover. Single point of accountability from factory to DWTC floor.

Proof points: our pre‑assembly approach has reduced on‑site time by 40–60%, accelerates TDRA/venue approvals, and removes last‑mile surprises that typically cost exhibitors 10–30% premiums via ad‑hoc AV vendors.

6‑Week Countdown Checklist + Templates (What To Submit When)

Practical timeline for a Seamless exhibitor (60/45/30/14/7 days before move‑in):

  • 60 days: Begin TDRA Type Approval or request temporary assignment; order DWTC hardline; submit initial RAMS and shop drawings; confirm kiosk mock‑up booking with Burdak.
  • 45 days: Share vendor datasheets, EIRP/antenna specs and full tech pack; finalise consent text and PDPL privacy notice draft.
  • 30 days: Confirm DWTC hardline activation schedule; submit ATA Carnet/packing lists; complete Burdak factory sign‑off on 3D mock‑up.
  • 14 days: Deliver final RAMS, labelled crate lists and on‑site install plan; run security pen test on lead capture endpoint and confirm encryption keys and sync schedule.
  • 7 days: Reconfirm hardline and install crew timeslot; ship labelled staged crates; upload final consent screen screenshot and export sample CSV of expected lead schema.

Sample pre‑approved consent screen (editable)

Consent request:

“I consent to [Company X] contacting me by email and phone about products and demos. I understand my data will be stored securely and can be deleted on request. View privacy: [QR/link].”

FAQ

Q: What if our demo needs Wi‑Fi on 5GHz?

A: DWTC reserves 5GHz. Plan a hardline LAN, get TDRA approval for any non‑standard radios, or redesign the demo to use TDRA‑approved wireless or wired connectivity.

Q: How long does TDRA approval take?

A: Allow at least 6–8 weeks for Type Approval. Temporary assignments can be faster but request them at least 10–14 working days prior and treat them as provisional.

Q: How much does a DWTC hardline cost?

A: Typical early orders are ≈ USD 500–800 for a 10Mbps drop. Late orders may face 20–50% surcharges and availability risk.

Q: What does Burdak deliver to ensure PDPL compliance?

A: We supply PDPL‑ready consent UX templates, encrypted local caching, scheduled hardline syncs, and vendor contract clause templates. Our factory mock‑ups let you test UX and data flow before shipping.

For Seamless 2026 exhibitors, the combined TDRA + PDPL risk is solvable with the right process: order venue services early, treat wireless as restricted, and use pre‑built, TDRA‑ready, PDPL‑safe kiosks. Contact us at Burdak to book a 3D mock‑up and receive a tailored tech pack for DWTC compliance.

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